“The Selection” – Mid-Summer Sale

Hey everyone, I wanted to alert you to a mid-summer sale on my young adult scifi adventure novel The Selection. From now until the end of July, you can get your copy from Amazon for only .99! That’s $2 off the normal price. Please take advantage of this special. Snag one of the images below and share with your friends, family, and frenemies. The easiest link to use is mybook.to/the-selection. It will take you to the Amazon store of your country.

THANK YOU!!

JulyPromo

Humans colonized the planet Kepler 186f after Earth’s near total global collapse. Soon after, supply missions ended leaving the colonists to themselves, renaming the planet Anastasia and building a new society far different than Earth’s. 

As population imbalance threatened stability in the settlements, a horrific and brutal institution known as The Selection was created.

Centuries later, haunted by the screams of his dead older brother, eighteen year-old Eron fears the unknown terror waiting for him and all boys his age in The Selection. He has thirty days to survive to Victory Point and reunite with his crush Mina. He will have to endure brutal circumstances and forge unlikely alliances if he’s to survive The Selection.

Time is short. Threats are constant. Survival means life. Failure means death—or worse.

 

JulyPromo2

mybook.to/the-selection

JulyPromo3

Indie Author Pricing: POD Books

The last time I wrote about book pricing, I focused on my ebook strategy. Now I’d like to supplement that with the addition of paperbacks.

A little background for you.

When I first decided to self-publish (Almost) Average Anthology, it was an experiment of sorts. So many people were publishing their own work and it seemed easy. Never having tried it before, I figured I’d give it a shot. I had four novels written but didn’t think I could edit them well enough to release them. However, I did have a nice back catalog of flash fiction stories I felt I could edit myself and release them as a book. I used this opportunity to find out what I could do on my own with little to no cost.

The process went smooth enough. But then days after the release of my ebook, a friend of mine said he’d buy a copy but not an ebook since he doesn’t read books digitally. I’d had previous experience with CreateSpace from a NaNoWriMo “win” where I won up to five free paperback copies that I figured, what the heck, why not. There’s no set-up charge. The only fee is the cost of the book and shipping. I spent an entire Saturday reformatting my ebook for a paperback and by the following Thursday I held the very first proof copy of my book.

I found some errors and fixed them, ordered another proof copy, and then approved my paperback print on demand (or POD) book. I had a physical copy of my book!

File_000Now, there’s nothing greater than seeing your work in a physical form. To hold a book written by yourself with a custom cover is an awesome feeling. It also opened a ton of doors for me.

Because I had an actual book, people wanted to buy it from me so I could sign it. Family and friends showed a ton of support for me. I was also able to go to book signings and events. The first book event I attended was the St. Louis Indie Book Fair and later Con-Tamination, a sci-fi/horror/pop culture convention. I met other authors who’ve been super helpful to me and opened doors allowing me to attend other events with larger audiences.

All because I made a physical copy of my book.

Now to turn back to the pricing aspect of this, let me explain my process and conclusion.

FullSizeRenderBy creating a higher priced POD book, it makes my ebook look much more attractive. Of course I’d love to sell a ton of paperback copies, but realistically, ebooks are by far the best selling versions. When a potential reader sees my book on Amazon, they see a box telling them how much they save by ordering the ebook. I’m good with that. Having a paperback copy allows the reader to feel like they’re saving money, which they are.

I also price my POD books slightly higher online than when I’m at a con or event. The reason is simple. I want potential readers to get a bargain from me in person and I’ll sign it for them. I want to give them some enticement for ordering from me right then and there.

As of this post, the paperback price online for my two collections of short stories are $10 each and my novel is $12. At events, I drop those to $8 and $10 respectively (with the added bonus of a free t-shirt if they buy all three!)

File_000 (1)Compared to similar books, my prices are fair. I’d pay that for something like my books and as I mentioned in my last post, if I’m not willing to pay a certain price for something, I would never expect buyers to pay it. My costs have risen as I’ve added professional editing and custom art for my covers, but I’m already paying that for the ebooks, so why not add the paperback to the mix?

Paperback copies of your books are an excellent add-on to your overall strategy. They give readers buying choices and allows you to attend events, book signings, cons, and other opportunities where you can sell physical copies of your books to the reading public. With CreateSpace, you can also offer readers who buy your physical book online the opportunity to get the matching ebook for free, and who doesn’t like free?

I suggest you price them fairly with the end result of enticing readers to pick up the ebook. Of course, you may not want that in which case, disregard everything I’ve said!

What’s your strategy? Do you even offer POD books? Good luck and let me know your thoughts in the comments below.

 

Last Day for the Promos

Today’s the last day to get all three of my books at a discount.

So far, the promos have been working as The Selection peaked at number 30 in it’s main category and Moments of Darkness and (Almost) Average Anthology have both cracked the top 20 in their respective main categories! Woot woot!

Please share the word today, as these deals end tonight!

June9thPromoImage3

Selection


 

Copy of DIYpackage-templates copy

MoD


 

Copy of DIYpackage-templates copy 2

AAA


I’m humbled by all the support I’ve received. So many bloggers and authors have shared my info and I want to thank each and every one of you!

To those who’ve picked up any of my books, I thank you. Having you read my stories is an amazing, terrifying, and crazy experience. I hope you enjoy your time in my worlds.

So…the deals end today! If you’ve yet to get your copies, please do so before the prices change. Feel free to share with anyone that might be interested.

The Selection

Moments of Darkness

(Almost) Average Anthology

Thanks again for everything! You guys rock!

thank-you-362164_960_720

Let’s Have a Sale!

I want to share a few promos I’ll be running on all three of my books.

My newest book, the young adult sci-fi adventure novel The Selection will be on sale for .99 from June 9th-11th. If you’ve not yet picked up my action-filled tale, now’s the time to do so.

June9thPromoImage3


If young adult sci-fi adventure is not your thing, I’m also offering both my collections of dark fiction short stories for FREE June 10th-11th. That’s right, you can get your very own copies of (Almost) Average Anthology and Moments of Darkness at the low, low cost of…nothing!

Copy of DIYpackage-templates copy 2

Copy of DIYpackage-templates copy

Please take advantage of these deals while they last. Feel free to share with anyone that might be interested. And if you do pick up any of my books, I’d appreciate any and all honest reviews.

Thanks so much!

NaNo FTW!

NaNoWriMo, which I’ve written about before, is almost over.  By the time this is posted, there will be 5 days left for the challenge.  As I type, I’m sitting at just over 43,000 words and poised for my third straight victory (yeah!)  The other day I thought about how writing for this challenge is one of those things I look forward to every year since I started four years ago.  So here are some of my thoughts as I head towards the finish line.

I believe my job in sales has prepared me for this type of challenge.  I never thought sales equated to success in writing, but there are some lessons I’ve learned along the way.  For example, every year we are faced with a sales goal that drives all our efforts.  Then that goal is divided among the twelve months and then those months are divided among the sales team.  We are each responsible for a certain amount of sales in order to reach our annual goal.

In sales, some days are better than others.  My assistant is fond of telling me how much we need to average per day to meet our goal.  It can seem daunting, but breaking a month up into the individual days can be helpful.  Some times we have spectacular days where we go way above what we need for the day and other days we are well under.  Knowing how much I need per day and exceeding it boosts my confidence while the days when we are low, I know we’ve built in enough cushion from the good days to compensate for the shortage.  At the end of the month when the tally is done, it doesn’t matter how much you did certain days, just as long as you hit the mark set for you.

Writing, especially for NaNoWriMo, mimics the ebb and flow of sales.  At least in my case it does.  There are days when I can crank out 5,000 words (or more) and then there are days when all I can eek out are a few hundred.  Of course some days I’m not able to write at all.  But the thing is, like sales, it’s a numbers game.  As long as I continue to add, no matter how much or little, in the end I will get to 50,000.

I’ve seen it work in my sales profession and that gives me the ability to keep calm over the thirty days of NaNoWriMo.  I apply the same principles in both sales and writing and that has made a huge difference for me.

One other point I’d like to bring up is preparing for the win.  My first NaNo attempt took me to about 15,000 words or so before I lost track and lost focus.  I didn’t care about my story anymore and gave up.  The following year I did something different.  I researched a little on some key topics relevant to the story I had in mind.  Having that foundation helped get me to my first win.  For my third attempt (and second win) I not only researched, but completed some character sketches and outlined a good portion of the book.  By the time November 1st came around, I was ready to roll.  I ended up with over 75,000 words for the win that year.

This year I did something similar as last time, though I didn’t get too deep with the character sketches and the outlining wasn’t as thorough.  What it did do for me though was give me a guide, a rough idea of what I planned on doing.  It helped get me started and gave me a loose framework within which to write.  This year more than any other I’ve veered off course from my original plan but I think it might be the most complex, interesting, and exciting thing I’ve done yet.  Of course, I am a little biased.

I hope that one day any of you interested in writing will give it a chance.  It’s always been a learning experience that pays off in the end – a written novel!  How many people do you personally know that can say that?  Think back to the successes you’ve had in other areas of your life and the steps to get there.  Then take those concepts and apply them to how you write.  You might be surprised at the results.  I sure was.