Getting a BookBub is every indie author’s dream. It’s a spectacular email blast promo service that shares your discounted or free book to eager readers waiting to buy. There are other services, but none pack the punch of BookBub.
Because they don’t share what really goes into a Featured Deal acceptance, rumors run rampant throughout the indie author community about what it takes in order to get them to select your book.
I’m not an expert, but what follows are my experiences which I hope will help other authors plan and hopefully experience the joy of “Getting a BookBub!” Let’s start with a couple myths.
Myth #1: You need at least X amount of reviews to get a BookBub.
Ok, so reviews are important. They’re social proof that readers like your book. I work hard to earn honest reviews so hopefully other readers will see how my book might appeal to them.
One of the biggest myths I’ve heard about BookBub is that they need to see at least 50 reviews on a book to even consider it. Umm…no.
I have no idea if they really have a baseline for number of reviews. What I do know is that both of my books selected for Featured Deals had less than 10 reviews at the time of the deal. Actually, they both still have less than 10 (one of them only has 3 reviews!)
From my experience, the thought that you need at least 50 reviews for BookBub to accept your book is flawed. Yes, you want reviews but they won’t hold you back. It’s funny because services that have a much lower ROI than BookBub require a certain amount of reviews and both my books would have been denied on that point alone.
Myth #2: You need to be wide (Not Amazon exclusive).
It might actually help if your books are wide (meaning on more than just Amazon) but from my experience, it wasn’t necessary. Both of my books were in Kindle Unlimited and still are.
What’s this mean to you? If you’re comfortable going wide, do it. If you prefer to stay within the confines of KU, do that. No matter what, present the best book possible, which leads to my recommendations.
I think what tipped the scales in my favor were a few factors.
The first was the cover.
For my horror novels under my pen name, I chose a new cover designer that rocked it! They nailed the genre while touching on the material within the book. I think if you want to be considered for a BookBub, make sure you get a killer cover first.
My novel “The Selection” has been rejected like a dozen times from BookBub, but the first time I submitted my first horror novel, it was accepted. I want to recover all three books in my trilogy but…money.
The second thing that helped was a decent blurb. So, I suck at these and always need help. I’m never satisfied with them. However, you want to make sure you create a blurb that leaves the reader wanting more and ready to hand over their money for your book. I think mine weren’t perfect, but they were good enough.
Finally, I think genre had a role. As I mentioned, my young adult scifi novel has never been accepted, but both my horror novels were. I’m thinking maybe not too many apply for that genre? Or maybe it’s a genre that’s growing? I honestly don’t know but I think with the great covers and decent blurbs, I stood a greater chance to get accepted.
Are there other myths you’ve heard that I didn’t touch on here? Please leave a comment below and let’s get the discussion going.
How did my BookBub Featured Deals do? Come back next week for a follow up post where I peel back the curtain and let you know exactly how they did.
In the meantime, why not click below and follow me on BookBub? You’ll always be alerted when I have a new release.